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OUR UNDERLYING PRINCIPLES are to provide the
clients with:
 Competitive prices for the services requested for the
quality of work delivered
Timely delivery - working within the specified
timeline and providing progressive updates is of paramount importance to
the clients
Quality - data verified by stringent quality control
process
- 10% via remote listening (for Supervised
fieldwork - Telephone Interviews)
- 20% call backs (for Unsupervised fieldwork - Face-to-Face Interviews)
- Robust electronic sampling frame incorporating the density of the
population sampling for general household interviews
Value-added - being proactive in the entire process,
giving an Asian perspective and our professional opinion from project
design up to reporting
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